Thus some of the jewelry industry leaders miraculously bigger one industry , while it did not really hit the machine to train people with the command of a master of fine brand of war and, therefore, can not talk about brands battle to understand the situation .
Wax injection machine price war as one of the most original marketing strategy , wax injection machine because of its deadly , fast track , and many other advantages , they have been generally good , and the adoption of enterprise , an overview of China ’s jewelry industry , a leading international high- end brands under the market conditions , the price war will certainly
Long-term dominant .
Price wars and price alliance is independent behavior of economic liberalization , good price wars and the necessary fair price alliance is legitimate , wax injection machine and a vicious price war and hinder the development of the industry price alliance is harmful, it hit the machine is China jewelry industry strong scientific enterprise required
Familiar with and apply these theories to guide business practices .
We Chinese jewelry industry is market consolidation, is precisely the price war and the price can be fully interpreted league stage, the price war between enterprises jewelry tool is basically a price war between the channels , the price hit machine business alliance between what is basically a channel Price alliance between the most typical
Price is a price war and alliance terminal channels within the city or county in between . The century-old brand has basically not experienced dating , while China ’s jewelry industry have been far not so lucky .
Alliance between channels while prices will also rise as prices alliance between brands , so the price war and to promote interaction between industry mature. It is a low-cost capital to fight , and fight often costs will lead to a price war , which will bring the price while the price war alliance .
Low cost and differentiation strategy wax injection machine are two competing companies , the difference in water gilding now this brand image and product homogeneity is very serious homogenization industry development period is very difficult to do, but the low cost precisely because we are Chinese enterprises favorite and best.
Small-scale battle will eventually lead to a large-scale campaign , it hit a price war between local channels will eventually promoted to the meeting between the brand price war , the future of China ’s jewelry industry will be gold-plated water through a series of price war to differentiate a strong national brand , a strong regional products
Brand and strong local brands .
These causes of Chinese jewelry enterprises in the stage to create fully behind the brand , and thus can only give up the high-end market , and then in the low-end market long brutal price war. Jewelry Tools Not only that , a lot of jewelry in China mostly rely on their own wisdom boss
Hui wisdom and courage to play a world, not good , and like a large, modern complex commercial war .
China ’s jewelry industry can be said to have developed rapidly after the 1980s gold-plated water in the jewelry industry in developed countries can be said to have gone through several generations , it hit the machine, such as : Cartier jewelry brand founder of the Cartier family in the 19th century the middle is the famous French bead ya Seoul
Treasure of gold and silver jewelry manufacturers ; jewelery world famous contemporary Italian jeweler Bulgari in 1884 it opened its first shop . Whether it is a city of two cities , is still 34 cities , the price war will become a major competitive tool .